In 2016, Assembly + Co. were engaged by Sirona Capital to curate the retail product and develop the market strategy for the revitalisation of Kings Square in Fremantle.
The mixed use project involves the co-ordinated redevelopment of the Queensgate building and carpark along with the former Myer building in the heart of the port city.
Assembly + Co. worked with the client team to curate and commission research, brand and architecture informing design, product and place.
The project was announced to market in 2017 through a national partnership with The Australia.
Assembly + Co. continue to work with Sirona Capital to bring FOMO FREO to life.
FOMO FREO will launch in 2021.
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